Advocates: Growing Our Community Organically

Advocates are community members whose normal platform activity naturally leads others to discover and register for Frega.

Current Status: Operational with existing advocates receiving continuing payments while platform usage persists from platform engagement and software utilisation.

What Is an Advocate?

An Advocate is someone who is automatically created when their normal use of Frega leads to a new person registering on the platform.

How It Happens Naturally

You might become an Advocate simply by:

Issuing Growth Points to a customer (if you're a business)
Sending an invoice through Frega
Initiating a chat with someone
Sharing your positive experience with a friend

If that person then registers on Frega, you automatically become an Advocate. There's nothing you need to do, apply for, or sign up for.

The Primary Reason to Use Frega

Utility First, Advocacy Second

People register for Frega and use its software and services because the platform delivers tangible value through Growth Points loyalty rewards, automated customer database building, 'Get Rid of the Red' dashboard management, integrated chat, comprehensive transaction accounting, and upcoming AI-enhanced features that strengthen their business or improve their customer experience.

The primary reason to use Frega is the utility value—the practical benefits of using our software and services to run your business more efficiently or engage with your community more effectively.

Being an Advocate is a secondary benefit, not the primary purpose. This is a critical distinction.

How Advocates Earn Recognition Payments

Thank-You Payments, Not Recruitment Commissions

Advocates receive modest, ongoing thank-you payments funded from Frega's service revenue when businesses and private individuals they introduced continue to use the platform in ways that result in payment for software and services.

				Key Characteristics
				Tied to Usage, Not Sign-Ups: Payments continue as long as businesses and private individuals actively use Frega services
Service Revenue Only: In the case of the Growth Point Loyalty Reward service, payments come from Frega's 65% service fee, never from the 35% deferred liability
Modest Amounts: Designed as recognition, not primary income
Ongoing: Small recurring payments rather than large one-time commissions
No Targets: No requirements, quotas, or performance expectations

			

What Advocates Do NOT Do

This Is NOT Network Marketing

Advocates do NOT:

Recruit people aggressively
Build downlines or networks
Have sales targets or quotas
Earn from recruitment itself
Receive training on "how to recruit"
Have obligations or requirements
Need to purchase products or maintain minimums

Advocates simply use the platform for its genuine utility. If others benefit from their recommendations, they receive recognition payments.

Genuine Recommendations Within Existing Circles

The Advocate model is built on a simple principle: When someone finds genuine value in Frega, they naturally share it with people they already know.

How This Works in Practice

Scenario 1: Business Owner

Sarah owns a café. She starts using Frega's Growth Points to reward her customers. The very process of using the software to issue Growth Points makes her an incidental Advocate. She did nothing extra. But when any of her customers begin using any of the tools and services available through the platform in a way that causes fees to be paid, Sarah benefits.

Scenario 2: Same Business Owner

Sarah mentions to her friend Tom (who owns a bookshop) that the loyalty program is working great. Tom registers his business on Frega. Sarah automatically becomes an Advocate.

Scenario 3: Customer

Michael earns Growth Points at his local gym. He tells his neighbor about the great rewards program. His neighbor joins Frega to support the gym. Michael automatically becomes an Advocate.

Notice: In all cases, the recommendation happens naturally within existing relationships because the platform provides genuine value.

No Obligations or Requirements

Being an Advocate requires absolutely nothing from you:

No Mandatory Activities: You don't have to recruit anyone
No Targets: No monthly goals or quotas
No Purchases: No products to buy or maintain
No Meetings: No required training or gatherings
No Pressure: Share only if you genuinely want to
No Fees: Completely free, always

You can be an active Advocate, a passive Advocate, or not think about it at all. The role exists simply to recognize when your genuine recommendations help the community grow.

How This Benefits the Community

The Advocate model creates sustainable growth:

For the Person Being Introduced

Hears about Frega from someone they trust
Gets genuine recommendation based on real experience
Joins because of actual value, not sales pitch
Has someone to ask questions if needed

For the Advocate

Receives recognition for helping community grow
Ongoing modest payments as thank-you
Satisfaction of helping friends/colleagues discover useful tools
No obligations or pressure

For Frega

Growth driven by genuine utility, not marketing spend
New users come pre-vetted (recommended by trusted sources)
Community-powered expansion
Sustainable, organic growth model

Advocate Fee Distribution Example

When a business uses Frega services and pays fees, a small portion goes to Advocates in the introduction chain:

Example: Business pays $100 for a bundle of services

A portion of this is shared between freelance service providers and Frega, with approximately 10% shared with the Advocate service providers. This percentage is not fixed and may vary over time.

The greatest share is received by the advocate who caused the registration.

A smaller portion is received by the advocate who supported this advocate.

And a smaller portion again, should there be another advocate earlier in the structure.

Important: If any level is unfilled (no introducer exists), that portion is retained by Frega and not redistributed. This prevents artificial network building.

Why This Model Works

Built on Genuine Value

Traditional referral programs often fail because:

Products don't deliver promised value
People refer for commissions, not genuine belief
Relationships become transactional
Focus shifts from utility to recruitment

Frega's Advocate model works because:

Platform delivers genuine utility first
Recommendations happen naturally within trusted relationships
Payments are recognition, not motivation
No pressure, targets, or obligations
Growth is sustainable and community-driven

Transparency and Clarity

We're completely transparent about the Advocate model:

Advocate status is automatic, not recruited
Payments are tied to platform usage, not sign-ups
Amounts are modest by design
Three-level structure prevents infinite chains
Unfilled levels revert to Frega, not redistributed
Primary value is platform utility, not advocacy payments

This transparency ensures everyone understands exactly how the system works and why it's fundamentally different from MLM structures.

Can You Opt Out?

Since being an Advocate is automatic and has no obligations, there's nothing to opt out of. You can:

Never mention Frega to anyone (that's fine)
Decline Advocate payments if you prefer
Use the platform purely for its utility value
Share enthusiastically if you love it

The choice is entirely yours. The Advocate system simply recognizes when your genuine recommendations help others discover valuable tools.

Learn More

See the official definition of Advocate for precise terminology.

Understand how advocates fit into the broader platform at How Frega Works.

Compare with other community roles at For Partners.